Get Hiring & People Ops right from the start

Live courses + Fractional Head of People/Recruiting for top startups

Courses, Consulting, & Community to level you up on the hardest part of startups: scaling People.

What we do

Upcoming Courses

People work is too important to be winging it.

Get expert guidance from those who have successfully scaled world-class companies, through Consulting or one of our Courses:

HireEd Accelerator

(formerly Startup Recruiting Bootcamp)

For ambitious startup founders, hiring managers, recruiters + HR.

Best practices are broken. Stop wasting your time on bad strategy. Here’s a better way.

Cohort #11 TBA!

The HireED Interviewing Playbook

Great interviewers are critical to scoring top talent. But too many companies lack the resources the build a rigorous training.

Our newest course that provides just that! – A path for transforming team members into confident, effective interviewers.

“This should be required curriculum for every startup.”

- Ryo C., Founder

We’ve trained leaders at

and 100s more

Specific. Relevant. Impactful.

  1. Actually designed for startups - Early stage scaling is different than running big company HR. Learn how to actually scale a startup from people who have been there before.

  2. Instead of feel-good theories and trendy buzzwords, we’ll provide you with strategy and tactics you can implement today.

A community of thoughtful People nerds.

Graduates of our programs get exclusive access to our alumni community – peers across hundreds of startups who share your ambition of building great teams. Our community is eager to share on-the-ground experience, collaborate, and celebrate wins together.

If you’ve ever been frustrated by the lack of substance in other People-centric communities – welcome!

Why our programs are different

Great teams are built by leaders. Great leaders are trained by us.

People are the most important part of your startup’s success. You cannot avoid or outsource People work. The next generation of startups will be those that take People work as seriously they do Product and Growth.

Stop trying to solve your scaling challenges by throwing money at consultants, agencies, and executives that overpromise but underdeliver. We give you the tools to make those investments internally, so you can confidently level up as a leader.

Taught by leaders who have created world-class teams

Our instructors scaled startups whose cultures you know and admire. We understand your current challenges intimately and will share strategies you can’t get anywhere else.

What our alumni say

"One of the most positive educational experiences of my life."


— Thenuka K. | Founder/CEO

“A must for first-time founders, recruiters, or anyone at a startup that cares about getting hiring right.”

— Nadia | Head of Talent

“The most valuable time and money investment i’ve ever made in my career.”


— Mercedes | Sr. Recruiter

our founder

Jennifer Kim

CEO and Lead Instructor at Workflow. Venture Partner at Impressionism Capital. Former Head of People for startups.

One of the smartest people when it comes to startup culture and hiring.
— Camille, Marketing Leader at Notion

Writing & resources on people + culture

Hot takes on startup and tech culture

Check out this collection of popular tweets on hiring, leadership, career advice, and startup + tech culture.

Practical DEI strategy that actually works for startups. 14,000+ students and counting, 4.6/5 ⭐️ rating

Diversity & Inclusion Udemy Course

Advice blog: DEI for startups

Empathetic, real-talk advice for startups striving to build better workplaces.

Apply to join the next course:

HireEd Accelerator - Next cohort TBA!

For founders, hiring managers, and recruiters/HR

Better hires, morale, productivity, and all-around confidence around team-building

The Details

8 sessions across 4 weeks

Wednesdays & Thursdays

9:30am-12pm PT / 12:30-3pm ET

Live Zoom sessions and a members-only Slack